Five Things We Can Learn About Digital Marketing from Children
I was watching my two year old nephew on the iPad the other day and was struck by how at home he seemed with it. My sister tells me he uses it for over an hour a day (which I … The post Five Things We...
View Article2012 AMDIS Annual Conference – Social Media in Schools
I was recently invited to speak about the use of social media in schools at the 2012 AMDIS Annual Conference, which took place on Monday 14th May at The Belfry in Sutton Coldfield. AMDIS is The...
View ArticleUsing Social Media in Schools: Risks, Opportunities and Benefits
Following on from my last blog about the 2012 AMDIS Annual Conference, at which I was invited as guest speaker to discuss the use of social media in schools, I wanted to explore some of the perceived...
View Article20 Social Media Marketing Tips for Schools Part 1
Planning for Social Media Marketing Campaigns & Using LinkedIn If you’ve been following my blog over the past couple of months, you’ll know that I’ve been involved in helping schools with their...
View ArticleReview of “From Student to Salary with Social Media” by Victoria Tomlinson,...
I’ve worked with Northern Lights PR on various occasions before, delivering a bespoke SEO workshop and guest blogging for them on how PR agencies could potentially land themselves and their clients a...
View Article20 Social Media Marketing Tips for Schools Part 2: Using Facebook and Twitter
Welcome to part two of my two-part blog on tips and ideas for using social media in schools. (Part one can be found here) I’ve recently been doing a lot of work in the education sector, providing...
View ArticleShould the SEO industry be educated and regulated?
Most professional industries are regulated and have some kind of formalised education programme or qualification to support them. Most have a professional industry body that sets a code of practice and...
View Article6 simple digital marketing ideas for schools over the summer
The end of the school year is around the corner. It’s a busy time, with final revision, exams and planning for next year. But now is a great time to think about how you can keep students and parents...
View Article5 ways to keep your family entertained this summer
The summer holidays are a great time for the whole family to enjoy each other’s company. But with restless children and a small budget to play with, mid August can be a difficult time for parents....
View ArticleStudents and social media: how to get a job online
In times of high use of social media and ever increasing personal visibility on the internet, it’s never too early for students to start thinking about connecting with those who may be able to give...
View ArticleSchools out: it’s social media homework time for teachers!
Schools are out for half term, so there is no better time to brush up on social media for schools and improve communications with students and parents alike. Since I wrote my original social advice...
View ArticleOur pick of the best ‘digital marketing for schools’ advice blogs
It’s the Easter holidays, and students are preparing for upcoming summer exams (and perhaps a weekend of eating Easter eggs!). But if you’re part of a school’s senior management team, you’ll no doubt...
View ArticleAre schools using social media effectively?
Today I am presenting at the Northamptonshire School Business Managers Forum, talking to primary & secondary school business managers about what schools should be doing on social media – and how to...
View Article10-step guide to social media for schools
Making the decision to promote your school through social media is a huge step. With the protection and safeguarding of students at the forefront of their minds, many school leaders worry about the...
View ArticleHow 5 brands achieved incredible results and ROI with viral videos
You won’t believe the return on investment from these incredible viral video campaigns! Guest blog by jrc.agency video associate, Adam Chandler. Great content is at the heart of all successful digital...
View ArticleVirtual reality and augmented reality in education: The pros and cons
Virtual and augmented reality are becoming increasingly accessible and integrated into our everyday life. Gone are the days when virtual reality was simply “a thing of the future” or something we could...
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